Francisco Abad, Peter Wintlev-Jensen, Vicente Rodríguez

Francisco Abad, Peter Wintlev-Jensen, Vicente Rodríguez

Francisco Abad, Peter Wintlev-Jensen, Vicente Rodríguez

The Silver Economy: The challenge of an increasing elder population.

Francisco Abad (Fundación Empresa y Sociedad), Peter Wintlev-Jensen (European Commission), Vicente Rodriguez (CISC) present the Collaborative Challenge:  The Silver Economy: The challenge of an increasing elder population.

The growing demographic importance of people over 50 represents an opportunity for innovation, as it is one of the most neglected segments of the economy, even on a personal level. In the session we will identify the main future collaborative challenges inspired by experts, in the framework of the recent study of the European Commission on Silver Economy.